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Swedish Country + California Cool

A Home To Fall In Love With

Lonny Magazine

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Lonny magazine featured Ulrica’s home on their front page in 2015 and it quickly turned into one of the site’s most popular home tours. Today, a year later, the interior design site/magazine keeps rotating Ulrica’s home on their landing page, and sharing the interiors on their social media (Pinterest 187,000 followers, Instagram 121,000, Facebook 169,000, Twitter 84,000).

In the cover feature, the magazine highlighted and wrote about eight furniture and design companies featured in the photographs of Ulrica’s home, as well as linking to their company websites: Kathryn M. Ireland, Farrow & Ball, Rachel Ashwell’s Shabby Chic Couture, Raoul Textiles, Pottery Barn, Calypso St. Barth Home, Noir and HD Buttercup.

Due to its popularity, the magazine included Ulrica’s husband Craig in their “Coolest Dads of 2015” feature alongside Don Cheadle, Nate Berkus and Brady Smith among others.

Lonny is part of Livingly Media, a Silicon Valley media company that reaches 20 million readers each month. To read the complete article, please click here.

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Photographs by Carina Olander ©2016.

Swedish Country + California Cool

How do you design a house that makes you feel at home — loved, peaceful, grounded — while merging two of the world's most desired interior design styles? Finding that harmonious mixture, and making it work beautifully, is what Ulrica Wihlborg's new project is about.

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A Few Things I Love

  • Take Time To Do What Makes Your Soul Happy
  • My Parents’ House is True Swedish Country
  • When the Light Is Pretty, I Take Pictures

Copyright 2016 @ Ulrica Wihlborg I All Rights Reserved